November 28: #RainbowConnection Demystifying the LGBT Market
The Philippines is considered as one of the many countries that has an influential Lesbian-Gay-Bisexual-Transgender (LGBT) market. Their presence can be seen in the entertainment, business, socio-political, among other industry segments.
Recognizing its influence, we realize the need for an event or forum that seeks to understand this market segment and its role or effect in our culture and economic development. Hence, in collaboration with Liberating Jepoy, #DPOP, we are presenting “#RainbowConnection Demystifying the LGBT Market” event this November 28, 2014 at Best Western Plus Antel Hotel, Makati Avenue, Makati City 2 PM to 7 PM.
This event is made possible by sponsors Best Western Antel Hotel, Shinagawa, Island Rose, and 2Go.
Target audience
In this 1-day by-invitation-only event, we are inviting thought leaders, market strategist, bloggers, media personalities, community managers, entrepreneurs to learn and exchange insights on the LGBT market segment.
AGENDA
1:00 to 2:00 PM REGISTRATION
2:00 to 2:30 WELCOME
2:30 to 3:30 I. Chorva: Profiling the Pink Market
Defining the consumer behavior, community structure and more
Speakers / Panelists: Dr. Jon Fontilla (DOH), Mr. Jonas Bagas (TLF Foundation), and Simoun Ferrer (GMA Network).
3:30 to 4:30 II. Bekify – Who’s who (Local and International), achievers and personalities/ brands successful in captivating or representing the market
Speakers / Panelists: Bekimon, Sebastian Castro, Niccolo Cosme, Brian Tenorio, Joel Cruz.
4:30 to 5:30 III. Eklavu – Grasping the vision, needs and wants of the LGBT Community
Speakers: Yayu Javier (Philippine Marketing Association), Mab Peña (BED Manila), and more to be added
5:30 to 7:00 IV. Cocktail party.
REGISTRATION
We can accept up to 150 participants for this event. To join, kindly fill-up the form. We will send you a private message through social media if you are accepted.
If accepted, a participant agrees to the following:
- Help spread the word about the upcoming event through blogs, email, and social media.
- Share your insights or lessons learned from the event through our #DPOP page or on your blog on or before December 6, 2014.
Participants who do not want to do the above conditions can opt to pay P500 for the event.
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