Digital Influencer Boot Camp by Janette Toral
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Digital Lead Generation and Customer Relationship Management for the Real Estate Industry

Lesson 12: Measuring and Tracking Digital Marketing Performance

Assignment:

1. Define metrics that you will measure to monitor the effective of your digital marketing initiatives.

For questions about this lesson, send Janette Toral a private message.

Questions

Attachments

  • Digital Marketing Metrics

Lessons

  • Lesson 1: Introduction to digital marketing, lead generation, and customer relationship management
  • Lesson 2: Business Model Development
  • Lesson 3: Customer Profiling
  • Lesson 4: E-Commerce Law, Data Privacy Law, Cybercrime Law
  • Lesson 5: Advertising Regulations (Real Estate Service Act), Customer Relationship Management for Leads and Customer Management
  • Lesson 6: E-mail Marketing as a CRM tool
  • Lesson 7: Content Development as tool for lead generation
  • Lesson 8: Landing Page Creation
  • Lesson 9: Search Engine Marketing for lead generation
  • Lesson 10: Social Media Marketing for lead generation
  • Lesson 11: Mobile Tools for Leads Management and Customer Relationship Management
  • Lesson 12: Measuring and Tracking Digital Marketing Performance
Copyright 2012 -2015 Janette Toral
  • About
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